ABOUT


Whether it’s your brand, an idea, a product, or a story, it needs to connect in a way that’s true to who you are and that resonates honestly with what’s important to your audience. This is our mission – to use the power of cinematic filmmaking to help others tell their stories and share their ideas.

ABOUT


Whether it’s your brand, an idea, a product, or a story, it needs to connect in a way that’s true to who you are and that resonates honestly with what’s important to your audience. This is our mission – to use the power of cinematic filmmaking to help others tell their stories and share their ideas.


“Our work is defined by a clear understanding of story, a belief in the creative process, and a commitment to inspiring imagery. These are the elements that serve as the foundation for effective, authentic, and meaningful films.”


“Our work is defined by a clear understanding of story, a belief in the creative process, and a commitment to inspiring imagery. These are the elements that serve as the foundation for effective, authentic, and meaningful films.”


WHAT WE DO


From concept to completion, we understand the path to making a great film. Whether you have an idea or need help uncovering it, we can help. We work with agencies, companies, organizations, and others – helping them transform their best ideas and stories into equally great films.



WHAT WE DO


From concept to completion, we understand the path to making a great film. Whether you have an idea or need help uncovering it, we can help. We work with agencies, companies, organizations, and others – helping them transform their best ideas and stories into equally great films.


OUR PROCESS


If there is a secret sauce, it could be argued that it’s found in the process. We talk about process a lot because it’s really that important.


DISCOVERY


  • Research & gather information
  • Interview stakeholders
  • Strategic input brief (SIB)

STRATEGY & CREATIVE


  • Synthesize findings
  • Ideation
  • Present Concepts

PRE-PRODUCTION & PRODUCTION


  • Scouting
  • Planning & scheduling
  • Filming

POST-PRODUCTION


  • Editing, animation & effects
  • Scoring & sound design
  • Color correction & grading
  • Delivery

OUR PROCESS


If there is a secret sauce, it could be argued that it’s found in the process. We talk about process a lot because it’s really that important.


DISCOVERY


  • Research & gather information
  • Interview stakeholders
  • Strategic input brief (SIB)

STRATEGY & CREATIVE


  • Synthesize findings
  • Ideation
  • Present Concepts

PRE-PRODUCTION & PRODUCTION


  • Scouting
  • Planning & scheduling
  • Filming

POST-PRODUCTION


  • Editing, animation & effects
  • Scoring & sound design
  • Color correction & grading
  • Delivery

Taproot’s work has received numerous awards (ADDY, Telly, and industry specific), has been seen on television as well as the big screen (including festivals like SXSW & Telluride), and has been distributed around the world.


Taproot’s work has received numerous awards (ADDY, Telly, and industry specific), has been seen on television as well as the big screen (including festivals like SXSW & Telluride), and has been distributed around the world.


CAPABILITIES


Different clients and projects require varying levels of production and services. We regularly handle projects ranging in crew size from 2 to 30+, covering a range of production budgets. Our projects typically involve the following functions and capabilities:


  • Audience analysis & messaging strategy
  • Distribution strategy
  • Concept and script creation
  • Producing & project management
  • Distribution strategy
  • Location scouting
  • Storyboarding
  • Casting
  • Directing
  • Interviewing
  • Production design
  • Hair & makeup
  • Filming
  • Editing
  • 2D & 3D Animation
  • Color correction & grading
  • Music scoring & sound design
  • Sound mixing & mastering


CAPABILITIES


Different clients and projects require varying levels of production and services. We regularly handle projects ranging in crew size from 2 to 30+, covering a range of production budgets. Our projects typically involve the following functions and capabilities:


  • Audience analysis & messaging strategy
  • Distribution strategy
  • Concept and script creation
  • Producing & project management
  • Distribution strategy
  • Location scouting
  • Storyboarding
  • Casting
  • Directing
  • Interviewing
  • Production design
  • Hair & makeup
  • Filming
  • Editing
  • 2D & 3D Animation
  • Color correction & grading
  • Music scoring & sound design
  • Sound mixing & mastering

WHO WE WORK WITH

AGENCIES

From big to small, we work with the best agencies in the Midwest to deliver high end production. Our portfolio consists of some of the nation’s Fortune 500 brands.

BUSINESSES

We excel in working directly with businesses, large and small. Helping them concept and create films true to their brands that connect with their audiences.

ORGANIZATIONS

Whether you’re an individual or non-profit, we can help uncover your story. We’ve created award winning documentaries that have been recognized on the national stage at festivals like SXSW and Telluride.

WE WORK WITH


AGENCIES

From big to small, we work with the best agencies in the Midwest to deliver high end production. Our portfolio consists of some of the nation’s Fortune 500 brands.


BUSINESSES

We excel in working directly with businesses, large and small. Helping them concept and create films true to their brands that connect with their audiences.


ORGANIZATIONS

Whether you’re an individual or non-profit, we can help uncover your story. We’ve created award winning documentaries that have been recognized on the national stage at festivals like SXSW and Telluride.


CLIENTS


We’ve worked with some remarkable clients. Here are a few of the brands that you may recognize:

CLIENTS

TESTIMONIALS


  • 5 out of 5 Stars

“This team is awesome! I worked with them on an absolutely grueling project and they were the consummate professionals throughout the process. The end product was compelling, engaging, and really beautiful. They have a great perspective that comes across as authentic and still unique. I would highly recommend them.”

– Liza Van Buren, Forbes Top 50 Company

  • 5 out of 5 Stars

“The Taproot team has been nothing short of amazing to work with. The team proved over and over again their unwavering commitment to the project. Even with a challenging budget, Taproot was able to procure a world-class gear package and crew to produce a cinematic piece that we all are very proud of. Bravo!”

– Olaf Richter, Creative Director, BravoEcho

  • 5 out of 5 Stars

“Calvin College’s Communications and Marketing Team has worked with Taproot Pictures on multiple projects. The Taproot team brings professional excellence and innovation to every project. Their creative process is very collaborative, which makes for a successful, on brand end product. Taproot is a team of approachable, passionate and honest people that are experts in the field. They are entirely invested in the project and want to see the outcome exceed the client’s expectations. Our team highly recommends Taproot Pictures.”

– Joy’l Van Heul, Calvin College