BIG FISH

WEB COMMERCIAL



An angler catches his biggest fish with help from OnStar.

Shot on location in Winnipeg, Canada. This testimonial web commercial was a mixture of animation, stage, and live action. We work with Michigan based and local crew to create this story for General Motors.



Director: Karl Koelling

Agency: Campbell Ewald

Client: OnStar | General Motors

Producer: Katie Fox Webb

Cinematographer: Eric Forand

Editor: Matthew Bouwense