Taproot films running footage and reveal package for new 2024 Chevy Equinox EV

After introducing the Chevrolet Silverado EV and Blazer EV this year, Chevrolet’s electric vehicle rollouts continued with a third introduction: the all-new 2024 Equinox EV. We were tapped by Weber Shandwick to bring the PR/media and social footage together over the course of two days. This package included a running footage shoot, studio shoot and collaboration with another production company to bring the social and broadcast edits to life.